Marketing Director, Digital Assets & Tokenization ( Hybrid - NYC)

Marketing Director, Digital Assets & Tokenization

At Broadridge, we've built a culture where the highest goal is to empower others to accomplish more. If you're passionate about developing your career, while helping others along the way, come join the Broadridge team.

Broadridge is seeking a Marketing Director, Digital Assets & Tokenization, responsible for managing marketing initiatives that amplify our thought leadership and generate demand for our capabilities, ensuring Broadridge is positioned as a trusted and credible industry partner given its innovation track record, proven market infrastructure and unmatched expertise.

This position will sit at the intersection of product, strategy, sales, and marketing, helping Broadridge define and communicate its role in the evolution of tokenized finance. This role requires a marketer who can turn the complex infrastructure, regulatory, and operational issues shaping the growth and adoption of digital assets and tokenization into clear, compelling commercial messages for clients, prospects, partners, analysts, and the broader market.

The ideal candidate will be a strategic marketing and communications specialist with capital markets fluency and experienced in developing and managing go-to-market programs for digital assets, tokenization, and related market infrastructure themes.

Key Responsibilities

• Thought leadership and customer insight
• Positioning and messaging
• Go-to-market strategy
• Sales and field enablement
• Measurement and optimization

Qualifications

• Required
• Leadership profile

Compensation Range: The salary range for this position is between $140,000.00- $160,000.00 USD.

Broadridge considers various factors when evaluating a candidate's final salary including, but not limited to, relevant experience, skills, and education.

Bonus Eligibility: Bonus Eligible

Benefits Information: Please visit www.broadridgebenefits.com for more information on our comprehensive benefit offerings for this role.

We are dedicated to fostering a collaborative, engaging, and inclusive environment and are committed to providing a workplace that empowers associates to be authentic and bring their best to work. We believe that associates do their best when they feel safe, understood, and valued, and we work diligently and collaboratively to ensure Broadridge is a company—and ultimately a community—that recognizes and celebrates everyone's unique perspective.

As part of the recruiting process, Broadridge may use technology, including artificial intelligence (AI)-based tools, to help review and evaluate applications. These tools are used only to support our recruiters and hiring managers, and all employment decisions include human review to ensure fairness, accuracy, and compliance with applicable laws. Please note that honesty and transparency are critical to our hiring process. Any attempt to falsify, misrepresent, or disguise information in an application, resume, assessment, or interview will result in disqualification from consideration.

US applicants: Click here to view the EEOC "Know Your Rights" poster.

We recognize that ensuring our long-term success means creating an environment where everyone is welcome, where everyone's strengths are valued, and where everyone can perform at their best. Broadridge provides equal employment opportunities to all associates and applicants for employment without regard to race, color, religion, sex (including sexual orientation, gender identity or expression, and pregnancy), marital status, national origin, ethnic origin, age, disability, genetic information, military or veteran status, and other protected characteristics protected by applicable federal, state, or local laws.

If you need assistance or would like to request reasonable accommodations during the application and/or hiring process, please contact us at 888-237-7769 or by sending an email to BRcareers@broadridge.com.